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Zbirka: Tržno raziskovanje
82 rezultatov
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This is Marketing: You Can't Be Seen Until You Learn To See(2018) SETH GODINVezava: Mehka23,61 €
SETH GODIN
This is Marketing: You Can't Be Seen Until You Learn To See
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Influence, New and Expanded UK - The Psychology of Persuasion(2021) ROBERT CIALDINIVezava: Mehka26,39 €
ROBERT CIALDINI
Influence, New and Expanded UK - The Psychology of Persuasion
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-40 %Krčenje: diktatura trga, erozija duha in slovensko knjižno založništvo (2008-2020)(2019) SAMO RUGELJPopust velja za fizične osebe na Emka.siVezava: Broširana z zavihki13,79 € 22,98 €
SAMO RUGELJ
Krčenje: diktatura trga, erozija duha in slovensko knjižno založništvo (2008-2020)
Popust velja za fizične osebe na Emka.si
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22 Immutable Laws of Branding(2011) RIES, AL,RIES, LAURATwo marketing experts present a comprehensive guide to building a product into a recognized and respected brand and share their radical strategies for marketing effectively on the Internet, urging readers to mix the old with the new when making a marketin16,66 €
RIES, AL,RIES, LAURA
22 Immutable Laws of Branding
Two marketing experts present a comprehensive guide to building a product into a recognized and respected brand and share their radical strategies for marketing effectively on the Internet, urging readers to mix the old with the new when making a marketin
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BrainScripts for Sales Success: 21 Hidden Principles of Consumer Psychology for Winning New Customers(2014)36,12 €
BrainScripts for Sales Success: 21 Hidden Principles of Consumer Psychology for Winning New Customers
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Consumer Interest (RLE Consumer Behaviour)(2016) FORBES, J. D.This book guides in the advocacy process, as well as in courses in consumer behaviour, political science and law. It defines the consumer interest in many dimensions in order to be able to evaluate the effects of agricultural marketing board regulatory ac74,62 €
FORBES, J. D.
Consumer Interest (RLE Consumer Behaviour)
This book guides in the advocacy process, as well as in courses in consumer behaviour, political science and law. It defines the consumer interest in many dimensions in order to be able to evaluate the effects of agricultural marketing board regulatory ac
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Customer Analytics For Dummies(2015) SAURO, JEFFThe easy way to grasp customer analytics Ensuring your customers are having positive experiences with your company at all levels, including initial brand awareness and loyalty, is crucial to the success of your business.29,85 €
SAURO, JEFF
Customer Analytics For Dummies
The easy way to grasp customer analytics Ensuring your customers are having positive experiences with your company at all levels, including initial brand awareness and loyalty, is crucial to the success of your business.
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Applied Multivariate Statistical Analysis(2013) JOHNSON, RICHARD,WICHERN, DEAN127,26 €
JOHNSON, RICHARD,WICHERN, DEAN
Applied Multivariate Statistical Analysis
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Key Marketing Metrics(2021) BENDLE, NEIL,FARRIS, PAUL,PFEIFER, PHILLIP,REIBSTEIN, DAVID65,45 €
BENDLE, NEIL,FARRIS, PAUL,PFEIFER, PHILLIP,REIBSTEIN, DAVID
Key Marketing Metrics
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Designing Performance Measurement Systems(2018) FRANCESCHINI, FIORENZO,GALETTO, MAURIZIO,MAISANO, DOMENICOThough Key Performance Indicators (KPIs) may at times seem to be the real driving force behind social systems, economies and organizations, they can also have far-reaching normative effects, which can modify organizational behavior and influence key decis91,58 €
FRANCESCHINI, FIORENZO,GALETTO, MAURIZIO,MAISANO, DOMENICO
Designing Performance Measurement Systems
Though Key Performance Indicators (KPIs) may at times seem to be the real driving force behind social systems, economies and organizations, they can also have far-reaching normative effects, which can modify organizational behavior and influence key decis
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The Machine Age of Customer Insight(2021)The Machine Age of Customer Insight demonstrates the impact of machine learning and data analytics, combining an academic state-of-the-art overview of machine learning with cases from well-known companies. These cases show the opportunities and challenges51,44 €
The Machine Age of Customer Insight
The Machine Age of Customer Insight demonstrates the impact of machine learning and data analytics, combining an academic state-of-the-art overview of machine learning with cases from well-known companies. These cases show the opportunities and challenges
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Product Research Rules(2020) LOMBARDO, C TODD,BILGEN, ARASIn this practical book, Aras Bilgen, C. Todd Lombardo, and Michael Connors demonstrate how your entire team can conduct effective product research within a couple of weeks--easily, cheaply, and without compromising quality.57,71 €
LOMBARDO, C TODD,BILGEN, ARAS
Product Research Rules
In this practical book, Aras Bilgen, C. Todd Lombardo, and Michael Connors demonstrate how your entire team can conduct effective product research within a couple of weeks--easily, cheaply, and without compromising quality.
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Marketing(2021) MASTERSON, ROSALIND,PHILLIPS, NICHOLA,PICKTON, DAVIDThis highly accessible fifth edition continues to open windows to the world of marketing, with cases that are vibrant and engaged, links that allow students to explore topics in more detail and content to encourage them to relate theory to practice.95,46 €
MASTERSON, ROSALIND,PHILLIPS, NICHOLA,PICKTON, DAVID
Marketing
This highly accessible fifth edition continues to open windows to the world of marketing, with cases that are vibrant and engaged, links that allow students to explore topics in more detail and content to encourage them to relate theory to practice.
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Sensory Marketing(2020) HULTEN, BERTILAuthored by Bertil Hultén, one of the world's leading professors of sensory marketing, this text brilliantly explains the techniques through which a sensory experience can be created to surround a consumer, not only to increase the chance of an immediate75,36 €
HULTEN, BERTIL
Sensory Marketing
Authored by Bertil Hultén, one of the world's leading professors of sensory marketing, this text brilliantly explains the techniques through which a sensory experience can be created to surround a consumer, not only to increase the chance of an immediate
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