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Strategic Communication(2023) MAHONEY, JAMESStrategic Communication deals with the principles behind strategic communication planning. It covers the professional practice steps involved in researching, planning, writing, evaluating and implementing a communication strategy.72,92 €
MAHONEY, JAMES
Strategic Communication
Strategic Communication deals with the principles behind strategic communication planning. It covers the professional practice steps involved in researching, planning, writing, evaluating and implementing a communication strategy.
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How We Read Now : Strategic Choices for Print, Screen, and Audio(2022) BARONVezava: Mehka21,79 €
BARON
How We Read Now : Strategic Choices for Print, Screen, and Audio
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Foundations of Visual Communication(2023) ERIKSSON, YVONNE (MALARDALEN UNIVERSITY, ESKILSTUNA, SWEDEN),GOETHLUND, ANETTE (KONSTFACK UNIVERSITY OF ARTS CRAFTS AND DESIGN, SWEDEN)Drawing upon theories from visual studies, critical visual culture studies, and cognitive psychology, and with a special focus on gender and ethnicity, this book gives students a theoretical foundation for future work as visual communicators.67,97 €
ERIKSSON, YVONNE (MALARDALEN UNIVERSITY, ESKILSTUNA, SWEDEN),GOETHLUND, ANETTE (KONSTFACK UNIVERSITY OF ARTS CRAFTS AND DESIGN, SWEDEN)
Foundations of Visual Communication
Drawing upon theories from visual studies, critical visual culture studies, and cognitive psychology, and with a special focus on gender and ethnicity, this book gives students a theoretical foundation for future work as visual communicators.
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Dynamic Media Environments(2023) FRY, KATHERINE G.An accessible introduction to understanding the current media environment and the culture it contains, this book provides an indispensable guide to dynamic media literacy in the digital environment.46,35 €
FRY, KATHERINE G.
Dynamic Media Environments
An accessible introduction to understanding the current media environment and the culture it contains, this book provides an indispensable guide to dynamic media literacy in the digital environment.
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Write for Your Life - A Guide to Clear and Purposeful Writing (and Presentations)(2023)20,15 €
Write for Your Life - A Guide to Clear and Purposeful Writing (and Presentations)
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Foundations of Global Communication(2022) HAFEZ, KAI (UNIVERSITY OF ERFURT),GRUNE, ANNE (UNIVERSITY OF ERFURT)This book provides a wide-ranging theoretical and empirical overview of the disparate achievements and shortcomings of global communication.66,14 €
HAFEZ, KAI (UNIVERSITY OF ERFURT),GRUNE, ANNE (UNIVERSITY OF ERFURT)
Foundations of Global Communication
This book provides a wide-ranging theoretical and empirical overview of the disparate achievements and shortcomings of global communication.
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Media Analytics(2023) HOLLIFIELD, C. ANN (UNIVERSITY OF FLORIDA, USA),COFFEY, AMY JO (UNIVERSITY OF GEORGIA, USA)This textbook takes a case study approach to media and audience analytics. Realizing the best way to understand analytics in the digital age is to practice it, the authors have created a collection of cases using data sets that present real and hypothetic70,14 €
HOLLIFIELD, C. ANN (UNIVERSITY OF FLORIDA, USA),COFFEY, AMY JO (UNIVERSITY OF GEORGIA, USA)
Media Analytics
This textbook takes a case study approach to media and audience analytics. Realizing the best way to understand analytics in the digital age is to practice it, the authors have created a collection of cases using data sets that present real and hypothetic
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How Journalists Engage(2023) ROBINSON, SUE (HELEN FIRSTBROOK FRANKLIN PROFESSOR OF JOURNALISM, HELEN FIRSTBROOK FRANKLIN PROFESSOR OF JOURNALISM, UNIVERSITY OF WISCONSIN-MADISON)36,74 €
ROBINSON, SUE (HELEN FIRSTBROOK FRANKLIN PROFESSOR OF JOURNALISM, HELEN FIRSTBROOK FRANKLIN PROFESSOR OF JOURNALISM, UNIVERSITY OF WISCONSIN-MADISON)
How Journalists Engage
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Analytical Journalism(2023) SVITH, FLEMMINGResponding to an increasingly complex and often contradictory barrage of news information, Analytical Journalism offers a first-of-its-kind guide to this emerging form of science-based journalism.47,65 €
SVITH, FLEMMING
Analytical Journalism
Responding to an increasingly complex and often contradictory barrage of news information, Analytical Journalism offers a first-of-its-kind guide to this emerging form of science-based journalism.
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Journalism, Culture and Society(2022) DOUGLAS, OMEGA,PHILLIPS, ANGELA (GOLDSMITHS, UNIVERSITY OF LONDON, UK)Drawing upon a range of theoretical perspectives, including cultural studies, postcolonial theory, critical race studies, political economy, and sociology, Journalism, Culture and Society examines journalism as a democratic necessity that often fails to l46,31 €
DOUGLAS, OMEGA,PHILLIPS, ANGELA (GOLDSMITHS, UNIVERSITY OF LONDON, UK)
Journalism, Culture and Society
Drawing upon a range of theoretical perspectives, including cultural studies, postcolonial theory, critical race studies, political economy, and sociology, Journalism, Culture and Society examines journalism as a democratic necessity that often fails to l
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Pandemic Communication(2023)This book details how the processes of communication are affected by the presence of a pandemic and establishes a research agenda of those effects across the broad field of communication studies.48,97 €
Pandemic Communication
This book details how the processes of communication are affected by the presence of a pandemic and establishes a research agenda of those effects across the broad field of communication studies.
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Pop Culture, Politics, and the News(2022) PENNEY, JOEL (ASSOCIATE PROFESSOR IN THE SCHOOL OF COMMUNICATION AND MEDIA, ASSOCIATE PROFESSOR IN THE SCHOOL OF COMMUNICATION AND MEDIA, MONTCLAIR STATE UNIVERSITY)33,42 €
PENNEY, JOEL (ASSOCIATE PROFESSOR IN THE SCHOOL OF COMMUNICATION AND MEDIA, ASSOCIATE PROFESSOR IN THE SCHOOL OF COMMUNICATION AND MEDIA, MONTCLAIR STATE UNIVERSITY)
Pop Culture, Politics, and the News
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Social Media Theory and Communications Practice(2023) LEHMANN, WHITNEY (NOVA SOUTHEASTERN UNIVERSITY, USA)Fusing the academic with the applied, this book provides a comprehensive introduction to social media for future communications professionals.47,65 €
LEHMANN, WHITNEY (NOVA SOUTHEASTERN UNIVERSITY, USA)
Social Media Theory and Communications Practice
Fusing the academic with the applied, this book provides a comprehensive introduction to social media for future communications professionals.
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Changing Models for Journalism(2023) HOUSTON, BRANT (UNIVERSITY OF ILLINOIS AT URBANA-CHAMPAIGN, USA)Exploring the deep transformation that journalism has undergone in the last decade, this book provides students with the background on the demise of traditional media in the US, and the changes happening in the digital newsrooms.60,62 €
HOUSTON, BRANT (UNIVERSITY OF ILLINOIS AT URBANA-CHAMPAIGN, USA)
Changing Models for Journalism
Exploring the deep transformation that journalism has undergone in the last decade, this book provides students with the background on the demise of traditional media in the US, and the changes happening in the digital newsrooms.
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Local Journalism(2023)Local Journalism investigates the range of meanings associated with the 'local newspaper' and considers how digital technology has disrupted the fabric of the local news industry.47,65 €
Local Journalism
Local Journalism investigates the range of meanings associated with the 'local newspaper' and considers how digital technology has disrupted the fabric of the local news industry.
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