One Click: Jeff Bezos and the Rise of amazon.com

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    One Click: Jeff Bezos and the Rise of amazon.com

    Mehka - 02. avg 2012
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    ISBN/EAN:P_9780670920679
    Redna cena: 14,53 €

    Amazon's business model is deceptively simple: make online shopping so easy and convenient that customers won't think twice. Yet Amazon's success is largely down to CEO and founder Jeff Bezos, a man described as both a happy-go-lucky mogul and a notorious micromanager. This title explores what makes Bezos Bezos.

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    Opis

    Amazon's business model is deceptively simple: make online shopping so easy and convenient that customers won't think twice. Yet Amazon's success is largely down to CEO and founder Jeff Bezos, a man described as both a happy-go-lucky mogul and a notorious micromanager. This title explores what makes Bezos Bezos.

    Podrobnosti o izdelku

    • Jezik: angleški
    • Leto izida: 2012
    • Število strani: 224
    • ISBN/EAN: 9780670920679
    • Mere izdelka vxš: 19,7 x 12,7
    • Vezava: Mehka
    • Datum Izida: 02.08.2012
    • Založba: Penguin Putnam Inc
    • Avtor: Richard L. Brandt
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