Fish Can't See Water: How National Culture Can Make or Break Your Corporate Strategy

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    Fish Can't See Water: How National Culture Can Make or Break Your Corporate Strategy

    Trda - 23. avg 2013
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    ISBN/EAN:P_9781118608562
    Redna cena: 29,47 €

    How national culture impacts organizational culture and business success Using extensive case studies of successful global corporations, this book explores the impact of national culture on the corporate strategy and its execution, and through this ultimately business success or failure.

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    How national culture impacts organizational culture and business success Using extensive case studies of successful global corporations, this book explores the impact of national culture on the corporate strategy and its execution, and through this ultimately business success or failure.

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