Marketing Analytics: Data-driven Techniques with Microsoft Excel

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    Marketing Analytics: Data-driven Techniques with Microsoft Excel

    Mehka - 03. jan 2014
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    ISBN/EAN:P_9781118373439
    Redna cena: 55,84 €

    Helping tech-savvy marketers and data analysts solve real-world business problems with Excel Using data-driven business analytics to understand customers and improve results is a great idea in theory, but in today's busy offices, marketers and analysts need simple, low-cost ways to process and make the most of all that data.

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    Opis

    Helping tech-savvy marketers and data analysts solve real-world business problems with Excel Using data-driven business analytics to understand customers and improve results is a great idea in theory, but in today's busy offices, marketers and analysts need simple, low-cost ways to process and make the most of all that data.

    O avtorju

    -Wayne L. Winston-

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    Podrobnosti o izdelku

    • Jezik: angleški
    • Leto izida: 2014
    • Število strani: 720
    • ISBN/EAN: 9781118373439
    • Mere izdelka vxš: 23,4 x 18,9
    • Vezava: Mehka
    • Datum Izida: 03.01.2014
    • Založba: John Wiley & Sons Inc
    • Avtor: Wayne L. Winston
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