Crossing the Chasm

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    Crossing the Chasm

    Mehka - 01. avg 1998
    ( 0 )
    ISBN/EAN:P_9781841120638
    Redna cena: 22,04 €

    In Crossing the Chasm, Geoffrey Moore, the world's leading high-tech and communications guru, throws out old marketing ideas to clear space for the special realities of the high-tech market. Based on a revolutionary new model and filled with practical insights, Crossing the Chasm is a landmark book.

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    Opis

    In Crossing the Chasm, Geoffrey Moore, the world's leading high-tech and communications guru, throws out old marketing ideas to clear space for the special realities of the high-tech market. Based on a revolutionary new model and filled with practical insights, Crossing the Chasm is a landmark book.

    O avtorju

    -Geoffrey A. Moore-

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    Podrobnosti o izdelku

    • Jezik: angleški
    • Leto izida: 1998
    • Število strani: 238
    • ISBN/EAN: 9781841120638
    • Mere izdelka vxš: 23,5 x 13,6
    • Vezava: Mehka
    • Datum Izida: 01.08.1998
    • Založba: John Wiley and Sons Ltd
    • Avtor: Geoffrey A. Moore
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