Ogilvy on Advertising in the Digital Age

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    Ogilvy on Advertising in the Digital Age

    Trda - 05. okt 2017
    ( 0 )
    ISBN/EAN:P_9781847960870
    Redna cena: 44,01 €

    Ogilvy wrote his book before the Digital Revolution, and in this sequel, Miles Young brings the same erudite scrutiny to advertising in the digital age as he examines the challenges that agencies and their clients have faced with the arrival of "digital".

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    Opis

    Ogilvy wrote his book before the Digital Revolution, and in this sequel, Miles Young brings the same erudite scrutiny to advertising in the digital age as he examines the challenges that agencies and their clients have faced with the arrival of "digital".

    Podrobnosti o izdelku

    • Jezik: angleški
    • Leto izida: 2017
    • Število strani: 288
    • ISBN/EAN: 9781847960870
    • Mere izdelka vxš: 25,4 x 19,6
    • Vezava: Trda
    • Datum Izida: 05.10.2017
    • Založba: Carlton Books Ltd
    • Avtor: Miles Young
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