Suitable for academic staff, administrators and policy makers involved in student recruitment and improving student retention in higher education, this book offers advice on how universities can reach out into the community and influence the expectations of prospective students so that they are able to make decisions about choosing courses.
1. The Roots of Attrition, Anthony Cook 2. Access and Admissions, Anthony Cook 3. Transition ! from what? A review of the influences on the choices and expectations of entrants to higher education, Derek Shuter 4. Udecide: helping learners make SMART decisions, Helen Cormack 5. The Community University of the Valleys Model: 'reaching the students other recruitment strategies can't reach', Colin Trotman, Rita Kop, Rhysian Jones and Alyson Jenkins 6. New Opportunities for Disadvantaged Pupils -- the Step-Up programme, Damian O'Kane, Chris Finlay and Anne Mooney 7. Progression into Higher Education via an Access Summer School, John Blicharski 8. Quality Information Available to Students Prior to Entry, Mark Davies and Anthony Cook 9. University Visit Days, Helen Richardson 10. 'I'll be there for you': the impact of Northumbria-'friends' on recruitment and retention, Peter Slee, Chris Watts and Martin Thomas 11. Promoting Student Retention using Support Strategies Prior to Entry, Aine M. McKillop, Abbie McKenna and Anthony Cook 12. Student Mentoring Prior to Entry: getting accurate messages across, Dan Bennett 13. Online Pre-induction Support, Becka Currant and Neil Currant 14. Second Chances for Students: the Fresh Start project, Debbie Loveday 15. Recruit to Retain: a way forward, Brian S. Rushton